The kind folks at Budweiser Canada lied. They admit it right up front. But it was one of those 'little white lies' that had made for what's being billed as the best Super Bowl ad so far this year. And the lie took place right here at Port Credit Arena.
We first saw the ad on You Tube a few days ago when the hit counter had just rolled over 300. It now has 500K in its sights. (Update Feb 5: 1,589,171)
The story is that the production team told two local (shout out to the Generals and the Amigos!) beer league teams they were making a documentary film on recreational league hockey. That's the lie part. They followed the players as they loaded their cars, hit the rink and hit the ice.
We won't ruin the surprise...tune it above and see how it all plays out.
RENOVATIONS AT PORT CREDIT ARENA NOW EXPECTED TO BE COMPLETED IN APRIL
The Mississauga News is reporting that continuing delays in the renovations at Port Credit Arena have resulted in the cancellation of the 13th Annual Port Credit Hockey Association "Coaches vs Coaches" game.
The game reportedly raises approximately $8,000 each year towards the MHL's "Play More" program which assists those children who wish to play hockey but may not have the financial resources to do so.
The Ontario Hockey League has just announced that the Mississauga St. Mike's Majors have won the right to host the 93rd edition of The Memorial Cup, scheduled for May 20th to 29th, 2011.
The decision was just announced at a media conference held at Mississauga's Civic Centre. In attendance were OHL Commissioner David Branch, legal counsel for the OHL Gord Kirke, the owner of the Mississauga St. Mike's Majors Eugene Melnyk as well as Mayor Hazel McCallion.
The 2011 MasterCard Memorial Cup Site Selection Committee included President of the Toronto Blue Jays and former CEO of Major League Baseball Paul Beeston, former NHL Executive Frank Bonello, Senior Vice President of Hockey Operations for the NHL Jim Gregory, and NHL Director of Central Scouting EJ McGuire.
Four OHL teams had been finalists for the right to host the National Championships: Mississauga, the Barrie Colts, the Kingston Frontenacs and the Windsor Spitfires.
The 2010 Memorial Cup takes place May 14th to 23rd in Brandon, Manitoba. Members of the Mississauga St. Mike's Majors bid committee will have the opportunity to attend.
The Memorial Cup is the prestigious National Championship of junior hockey and features the league champions from the Ontario Hockey League, the Western Hockey League and the Quebec Major Junior Hockey League as well as the host team from the OHL.
Mississauga, ON- After a week between games the Majors were able to win their sixth straight tonight, holding off the Peterborough Petes for a 4-3 victory. The win moves Mississauga to 11-3-0-0 on the season.
A slow start to the game resulted in a 1-0 lead for Peterborough when former Majors forward Justin Larson put the Petes ahead with just over a minute remaining in the opening period. The Majors came out stronger in the second period as the teams exchanged chances early on. Dustin Ekelman tied the game with a short-handed goal for the Majors. Forty-one seconds later Matt Puempel put Peterborough back in the lead with his power-play goal. The Majors turned up the intensity and started to dictate play which resulted in Rob Flick’s fifth goal of the season on the power-play to even the game again. Corey Bureau’s highlight reel goal in the dying seconds of the second put the Majors ahead for the first time on the night, 3-2 to end the period.
Blake Parlett’s goal just under six minutes into the third period put the Majors ahead by two. Petes forward Pat Daley scored on the power-play eight minutes later to pull Peterborough within one. Adam Sedlak’s checking from behind penalty with just over a minute remaining in the third ended any chance of the Petes forcing overtime. Chris Carrozzi turned aside 22 shots for Mississauga and picked up his sixth win on the season; while Peterborough goaltender Andrew D’Agostini made 27 saves for the Petes. D’Agostini takes the loss, his third of the season. Corey Bureau’s two point night earned him “First Star” honours, with Dustin Ekelman and Ryan Spooner collecting second and third honours respectively.
The win keeps the Majors within one point of the Barrie Colts in both the Central Division and Eastern Conference lead. The Majors will board the bus and head to Owen Sound to meet up with the Attack tomorrow night, and return home on Sunday afternoon for an afternoon affair with the Sudbury Wolves at 2:00 P.M.
The Majors will host the second annual “School Day Game” on Wednesday November 11, with a special pre-game ceremony beginning at 11:00 A.M. For information on Majors individual and season tickets for 2009-10, group and flex packages and private suites, visit the Majors website or call the Majors ticket line at 905-502-7788.
Mississauga, ON – The Mississauga St. Michael’s Majors put on an electrifying show at home tonight as the team played host to the Peterborough Petes. Entering the contest the Petes were sitting only a spot above the Majors in the conference at second place, while the Majors came in at third.
Mississauga closed down the Petes’ offence this evening and grabbed hold of a 2-0 shutout victory. Majors veteran goalie Chris Carrozzi logged his first shutout of the season, as the Majors record shifts to 5-2-0-0 on the season with the win.